Showing 21–30 of 35 results
Retention Fundraising: The New Art and Science of Keeping Donors for Life$7.95
For three years, Roger Craver immersed himself in a study of nonprofits in the U.S. and the U.K. His singular aim was to uncover why donors quit an organization and what can be done to make them stay.
Seeing Through A Donor’s Eyes$7.95
Why should I give you my hard-earned money? Effective fundraisers answer this essential question every time they ask for a gift. What’s their secret to success? They have a winning case for support.
Social Change Anytime Everywhere: How to Implement Online Multichannel Strategies to Spark Advocacy, Raise Money and Engage Your Community$7.95
Social Change Anytime Everywhere was written for nonprofit staff who say themselves or are asked by others, “Email communications, social media, and mobile are important, but how will they help our nonprofit and the issues we work on? Most importantly, how the heck do we integrate and utilize these tools successfully?”
Storytelling for Grantseekers: A Guide to Creative Nonprofit Fundraising$7.95
Grantwriters often have little or no training in the practical task of grantseeking. Many feel intimidated by the act of writing, and some don’t enjoy writing. In Storytelling for Grantseekers, Second Edition, Cheryl Clarke presents an organic approach to grantseeking, one that views the process through the lens of the pleasures and rewards of crafting a good story.
The Art of Membership: How to Attract, Retain, and Cement Member Loyalty$7.95
Member engagement, recruitment, and retention are fundamental activities that all membership organizations must master to ensure the growth and viability of their organizations over the long term. The Art of Membership by Sheri Jacobs, CAE, provides associations and membership organizations with the practical tools they need to build a loyal and diverse membership base over the long term.
The Brand IDEA$7.95
Offering a new framework for nonprofit brand management, this book presents the Brand IDEA (Integrity, Democracy, and Affinity). The framework eschews traditional, outdated brand tenets of control and competition largely adopted from the private sector, in favor of a strategic approach centered on the mission and based on a participatory process, shared values, and the development of key partnerships.
The Charismatic Organization: 8 Ways to Grow a Nonrpofit that Builds Buzz, Delights Donors, and Energizes Employees$7.95
The authors offer a framework that allows organizations to go beyond quick fixes and fundraising strategies to a broader paradigm that encompasses community and organization building. The book provides numerous examples of how successful organizations have made this shift, as well as action steps that all organizations can take to perform better.
The Fundraiser’s Guide to Irresistible Communications: Real-World Field-Tested Strategies for Raising More Money$7.95
The Money-Raising Nonprofit Brand: Motivating Donors to Give, Give Happily, and Keep on Giving$7.95
The nonprofit world has increasingly turned to commercial-style branding to raise profiles and encourage giving. It hasn’t worked. Written by a longtime industry insider, this book argues that branding strategies borrowed from for-profit companies haven’t just failed, but have actually discouraged giving.
The Networked Nonprofit: Connecting with Social Media to Drive Change$7.95
This groundbreaking book shows nonprofits a new way of operating in our increasingly connected world: a networked approach enabled by social technologies, where connections are leveraged to increase impact in effective ways that drive change for the betterment of our society and planet.