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Twitter for Good: Change the World One Tweet at a Time by Claire Diaz-Ortiz

Learn why a Twitter strategy is so important for your organization.
Find out why you need a goal for your account and how to craft one.
Understand the best way to use Twitter to catapult your organization’s mission and good works into the world.
Realize why you can’t get anywhere on Twitter if you aren’t tracking your results.

About the Author

Claire Diaz-Ortiz leads corporate social innovation and philanthropy at Twitter, Inc. and is a sought-after speaker on social innovation. Diaz-Ortiz is the cofounder of Hope Runs, a nonprofit organization operating in AIDS orphanages in Kenya, and owns Do Well Media. She holds an MBA and other degrees from Oxford and Stanford. She lives in the San Francisco Bay Area. Find more information at http://www.clairediazortiz.com/ and on Twitter via @ClaireD.

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