[Podcast] Kathie Sorensen on culture: optimizing interactions and dispensing with outdated practices
“I have a foundational belief that business results start with culture and your people,” said, Douglas Conant, leadership consultant and former CEO of Campbell’s Soup Company. Conant speaks from direct experience since he’s credited with having reversed Campbell’s decline in market value, improved the company’s financial profile and enhanced its diversity and inclusion practices during 2001-2011.
These seismic changes didn’t happen overnight. They were the result of Conant’s careful cultivation of culture and investment in his people. Nonprofit executives have an equal, if not greater, stake than business leaders in putting culture and people first especially since many professionals are drawn to our organizations for a stronger connection to collective purpose and coworkers who share their passion.
We recently had a conversation with Kathie Sorensen, the coauthor of Culture Eats Strategy for Lunch, to talk about what helps organizations build better cultures. In Culture Eats, she and her coauthor, Curt Coffman, talk about three domains of culture: MicroCulture, BridgeCulture and MacroCulture.
In each domain, they explain how leaders, managers and employees can 1) optimize their interactions to improve culture and 2) dispense with outdated practices that undermine outcomes and the alignment with your purpose.
We asked Kathy Sorensen to break down these two topics further in our questions below:
CausePlanet: Can you briefly tell everyone about the micro, bridge and macro domains?
CausePlanet: What are some specific examples of optimizing your interactions to cultivate a culture that ensures you can honor your strategy?
CausePlanet: What are some of the outdated practices that undermine culture outcomes and alignment with purpose?
CausePlanet: Can you talk about an example where you observed an organization that applied some of your proven practices and how that translated into better alignment with purpose?
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