Switch: How to Change Things When Change Is Hard

Switch: How to Change Things When Change Is Hard
  • Discover why successful change follows a pattern and how you can repeat this pattern to alter the course of your organization and life.
  • Learn what the three surprises are about change and how to use the authors' framework for any situation you want to realize.
  • Find out how to create transformative change by understanding the balance between two different systems in your mind that compete with one another.
  • Learn how everyday people achieve dramatic results.

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