Social Media--Volume One: Measuring Social Media, Building a Network, Creating Multichannel Campaigns and Mastering Twitter

Social Media--Volume One: Measuring Social Media, Building a Network, Creating Multichannel Campaigns and Mastering Twitter

Social Media--Volume One is a comprehensive look at social media from a variety of strategies and perspectives. This bundle of summaries contains four (4) Page to Practiceô book summaries in one (1) set so you can compare and contrast thought leadership on this topic.

  • Measuring the Networked Nonprofit by Beth Kanter and Katie Delahaye Paine helps you learn how to use social media metrics to genuinely improve decision making and quantify success. Because collecting, tracking and analyzing data can be overwhelming, this book is especially valuable in isolating what's important.
  • The Networked Nonprofit by Beth Kanter and Allison Fine describes how to create a social culture for your organization by listening, engaging in and building relationships online. Kanter and Fine precisely break down how to build a network of genuine followers and friends.
  • Twitter for Good: Change the World One Tweet at a Time by Claire Diaz-Ortiz helps you understand the best ways to use Twitter to catapult your organization's mission and good works in the world. Diaz-Ortiz uncovers helpful nuances of Twitter and instructs you with an easy framework to leverage maximum results on this platform.

 

Four for the price of three and conveniently bundled

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